The Global Luxury Hotels Market Growth Accelerated By Digital Marketing Efforts
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| luxury hotels market |
Luxury hotels provide unmatched accommodation, dining and
spa services to enhance guest experience. They offer lavish rooms, suites and
villas equipped with premium amenities. Increasing brand promotions through
digital channels are driving demand for luxury stays globally.
The global luxury hotels market is estimated to be valued at
US$ 164.52 Mn in 2024 and is expected to exhibit a CAGR of 3.8% over the forecast period 2024 to 2031, as highlighted
in a new report published by Coherent Market Insights.
Market key trends:
Digital marketing is playing a key role in the growth of luxury hotels
market. Hotels have increased their digital presence through exclusive websites
and engagement on social media platforms to attract millennial travelors. They
provide curated lifestyle content, photos and videos showing lavish interiors,
cuisine options and amenities to potential guests online. Live reviews and
testimonials further boost brand visibility. Personalized communication through
chatbots and emails help book direct reservations. Advanced online platforms
allow guests to customize their stay with room upgrades, dining preferences and
spa treatments conveniently. Growing preference for digital discovery and
booking among global travelers is propelling revenue growth of luxury hotels
significantly.
Segment Analysis
The global luxury hotels market is segmented by room type into business hotels,
airport hotels, suite hotels, resort & spa and others. The resort & spa
segment dominates the market and accounts for around 35% share owing to rise in
wellness tourism and higher spending on leisure travel globally. This segment
witnesses high demand throughout the year from tourists wanting relaxation and
premium stay experience with high-end amenities.
Key Takeaways
The global
luxury hotels market analysis is expected to witness high growth over
the forecast period. The global luxury hotels market is estimated to be valued
at US$ 164.52 Mn in 2024 and is expected to exhibit a CAGR of 3.8% over the forecast
period 2024 to 2031.
Regional analysis shows that Asia Pacific holds the major
share currently and is projected to maintain its dominance through 2031.
Countries like China, Thailand, Indonesia and Malaysia have witnessed a rapid
rise in number of luxury hotels opening in the past few years to tap the
growing affluent customer base and boost tourism industry. Rising affluence,
economic growth and changing lifestyle & purchasing behavior have boosted
tourism and travels within the region significantly. The number of
international tourist arrivals in APAC countries grew at 8-9% yearly during the
past 5 years. This has boosted demand for quality stays and encouraged hotel
operators to invest heavily in luxury hospitality projects across major cities and
tourist destinations.
Key Players:
Key players operating in the luxury hotels market are Bader GmbH & Co. KG,
Bovine Leather, GST Autoleather Co. Ltd., Classic Soft Trim, Ctl Leather Inc.,
Eagle Ottawa, Llc (Lear Corporation), and Gruppo Mastrotto spa. Bader GmbH
& Co. KG specializes in luxury furnishings, soft trim materials and leather
for premium automotive industry worldwide. Gruppo Mastrotto operates mainly in
the automotive sector supplying high quality upholstery leather and technical
leathers for automobile interiors to major OEMs globally.
Get more insights on this topic: https://www.newswirestats.com/luxury-hotels-market-industry-insights-trends-luxury-hotels-market/

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