The Global Brain Training Apps Market Growth Accelerated By Increase In Awareness Of Brain Training Apps

Brain Training Apps Market 

Brain training apps are designed to improve aspects of cognition, such as memory, attention and problem-solving. These apps are helpful in reducing the risks of mild cognitive impairment or dementia in older adults and enhancing memory, language skills and mathematics ability in children.

The global Brain Training Apps Market is estimated to be valued at US$ 10962.74 Mn in 2023 and is expected to exhibit a CAGR of 10% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market key trends:
The increasing awareness regarding the benefits of brain training apps is one of the key drivers of the market growth. Brain training apps help in improving cognitive abilities such as memory, attention, problem-solving and multitasking which leads to better academic performance in children and reduces the risk of age-related cognitive decline in older adults. Various government initiatives aimed at creating awareness about cognitive health and availability of free brain training apps are helping more people to adopt these apps. For instance, the National Institute on Aging, a part of the U.S. National Institutes of Health, conducts various educational campaigns to spread awareness about cognitive health and importance of brain games and exercises.


Segment Analysis
The global brain training apps market is segmented on the basis of application, platform, and region. Based on application, the memory segment dominated the market in 2023 owing to rising cases of dementia and alzheimer's disease among elderly population globally. Memory apps help boost memory, focus and concentration which drives the growth of this segment.

Key Takeaways
The global Brain Training Apps Market analysis is expected to witness high growth over the forecast period of 2023 to 2030. The global Brain Training Apps Market is estimated to be valued at US$ 10962.74 Mn in 2023 and is expected to exhibit a CAGR of 10% over the forecast period 2023 to 2030.

North America dominates the market due to high elderly population, adoption of technology and awareness regarding cognitive decline in the region. The Asia Pacific region is expected to witness fastest growth owing to rising health consciousness, increasing disposable income and growing smartphone penetration in emerging economies of the region.

Key players: Key players operating in the Brain Training Apps Market are Argus Control System, Koninklijke Philips NV, and Lumigrow, Inc. Argus Control System has a wide range of brain training apps for different cognitive functions like memory, attention, problem solving, etc. Koninklijke Philips NV offers brain training through games on its app store targeting various age groups. Lumigrow, Inc. focuses on brain training for kids through interactive games to improve cognition.

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